We develop programmatic campaigns that target specific audiences rather than specific ad placements. The focus is not on the websites visited by targets, but the targets themselves – and whether they help meet the campaign objectives.
Using remarketing technologies, we develop specific ads to target people who have already clicked on banners or responded to calls to action.
This second segmentation level leads to much higher conversion rates.
Our premium RTB and remarketing services incorporate simple scenarios, effective displays, relevant launch strategies and analytical tracking data. This boosts both visibility and return on investment.
ACCURATE AND DETAILED REPORTS
We produce regular reports so you can monitor progress and performance. These reports, produced during and at the end of your campaign, contain detailed analyses that can incorporate data from Analytics tools on your website.